The section called “Keywords” shows you which search queries are used to find your product in Amazon. You can view organic and sponsored keywords, as well as related and extended keywords.
Organic Keywords
In this table you can find the keywords for which this product ranks in the Amazon organic results. The table shows you the following values:
- Keyword
- Organic ranking position of the product
- Traffic volume for the keyword (approximate number of searches per month)
- Competition level of the keyword (the scale relates to the quantity of products that rank with this keyword)
- Date on which we last tracked this keyword
- Link to the historical development of the product’s organic rankings for the keyword
Sponsored Keywords
In this table you can find the keywords for which this product ranks in the Amazon sponsored results. The table shows you the following values:
- Keyword
- Sponsored ranking position of the product
- Traffic of the keyword (approximate number of searches per month)
- Competition level of the keyword (the scale relates to the quantity of products that rank with this keyword)
- Date on which we last tracked this keyword
- Link to the historical development of the product’s sponsored rankings for the keyword
Sponsored & Organic Keywords
In this table you can find the keywords for which this product ranks in the Amazon organic and sponsored results. The table shows you the following values:
- Keyword
- Global ranking position of the product
- Traffic of the keyword (approximate number of searches per month)
- Competition level of the keyword (the scale relates to the quantity of products that rank with this keyword)
- Date on which we last tracked this keyword
- Link to the historical development of the product’s global rankings for the keyword
Related Keywords
A list of keywords that, according to our latest crawling, have a ranking for at least one product within the selected product recommendations.
Expanded Keywords
This table shows you the keywords that can be found using the Top-10 highest traffic keywords for the product.
Keyword Results
This table shows you the results for the selected keyword in the order that they can be found in the Amazon search results pages.
Amazon Ranking History
Graph
History of the organic ranking of the current product for the given keyword as a graph.
Table
History of the organic ranking of the current product for the specified keyword. The table is in chronological descending order.
